Prêt & high fashion
Original capsules, signature prints and surface development for contemporary, Indian and occasionwear labels.
PRÊT · PRINT · COLLECTION DEVELOPMENT
A design and development partner for prêt and high-fashion labels. Original collections, distinctive prints and a considered path to production.
DELHI, INDIA · FOR LABELS WITH A POINT OF VIEW


THE THREAD THAT CONNECTS
A memorable collection begins with a distinct design language. We help you translate yours into silhouettes, prints, materials and details that belong together.
Creative direction, grounded in how clothes are made. We bring together design expertise and independent manufacturing partners, with clear scopes, purposeful sampling and considered sourcing.
Discover the studioOriginal capsules, signature prints and surface development for contemporary, Indian and occasionwear labels.
For fashion students and graduates shaping their own labels: collection direction, development guidance and a route into industry.
Design and print support for buyer presentations, seasonal ranges and private-label development briefs.
Looking for a personal bridal outfit? Explore Custom Tailoring
01 / WAYS TO WORK TOGETHER
Start with direction, capsule design or prints.
Explore the deliverables, then talk to us.
An original, coordinated print story for a collection with its silhouettes already in place.
Professional garment design for a label with an approved concept and a clear point of view.
A focused consultation to turn your fashion-business idea into a practical set of next steps.
Starting rates cover the defined professional service scope. We confirm your brief and final fee before work begins. Materials, physical sampling, manufacturing and third-party costs are separate.
02 / FROM SURBHI’S PORTFOLIO
A glimpse into the design practice behind Thread’s Tale.
Selected projects by Surbhi Niteen. Open each project for its full story and credits.
DESIGN LED. DEVELOPMENT CONNECTED.
Thread’s Tale leads design and coordination. Independent specialists handle the agreed sampling and making.
STUDIO NOTES / ON INSTAGRAM
View on Instagram ↗Print stories
View on Instagram ↗Studio conversations
View on Instagram ↗Colour & craft
View on Instagram ↗Surface detail
View on Instagram ↗From the design table
View on Instagram ↗Behind the making
Design notes, print stories and glimpses of the making process.
STUDIO CASE STUDY / OUR FOUNDER’S SISTER LABEL
It’s a Date brings a collection and its visual story together. Explore the label separately.
Explore It’s a Date ↗Visit @_itsadate.in on Instagram
LET’S BEGIN WITH YOUR BRIEF